Kapangidwe ka ndalama za malo osangalatsa a mabanja akusintha. Masewera achikale olipira akupitiliza kuchita bwino, koma masewera atsopano a juga-ayamba kutchuka chifukwa chakuchulukirachulukira, kusewera kwawo nthawi yayitali, komanso kubweza ndalama zambiri. Powunika momwe magwiridwe antchito a mwezi ndi mwezi amagwirira ntchito, ndamvetsetsa chifukwa chake malo ambiri osangalatsa a mabanja amawona makinawa ngati njira yopezera ndalama zambiri zaka zikubwerazi.
M'munsimu muli kupenda kothandiza kwa chifukwa chake njuga{0}}yomwe ili yosangalatsa kwambiri pazachuma komanso chifukwa chake atha kukhala gawo lalikulu la ndalama za FEC.
Kodi tanthauzo la masewera otchova juga masiku ano ndi lotani?
Amagwiritsa ntchito mwayi ndi njira, m'malo modalira mwayi.
Masewera amakono akutchova juga si juga. Amagwiritsa ntchito kuthekera{{1}kutengera zotsatira zophatikizidwa ndi zowoneka bwino, zochulutsa, kapena njira zina. Osewera amasankha kusankha, kuwona zomwe zingachitike, ndikudikirira zotsatira. Chisangalalocho chimabwera chifukwa chowunika zoopsa, osati kubetcha kwenikweni.
Mawonekedwe ofanana ndi:
Masewera othamanga pamahatchi
Makina amtundu wa usodzi-
Ma coin pushers okhala ndi zochulukitsa
Matebulo a jackpot opitilira osewera ambiri
Gululi likukula mwachangu chifukwa limakopa osewera wamba komanso odziwa zambiri.
Amatha kuwonjezera nthawi yamasewera
Kutalika kwamasewera ndi chimodzi mwazizindikiro zamphamvu kwambiri zolosera zandalama. Kubetcha{{1}Masewera a Arcade nthawi zambiri amakhala ndi osewera kwanthawi yayitali poyerekeza ndi makina omwe amapereka zotsatira pompopompo.
Zambiri za operekera zikuwonetsa:
Avereji ya nthawi ya gawo: 3.5-6 mphindi
Chiwerengero cha kubwereza masewera pa gawo lililonse: 2-4 kuzungulira
Avereji ya zokambirana zamagulu zimakhala mphindi 12-18.
Kutalika kwamasewera kumatanthawuza kuti wosewera aliyense amapeza ndalama zambiri.
Kodi ndichifukwa chiyani masewerawa akukhala-opeza ndalama zambiri?
Osewera amabwerera pafupipafupi m'masewera omwe atha kukhala{{0}otengera masewera.
Ubwino wake waukulu uli mu malingaliro a "try again". Osewera akamaona kuti anaphonya kapena atsala pang'ono kulandila mphoto ya ochulutsa, nthawi zambiri amayambiranso masewerawo paulendo womwewo-ndi kuseweranso m'masiku otsatila.
Deta yapakati-pamalo otumiza zakudya kunja ikuwonetsa:
Masewero obwerezabwereza ndi 28% mpaka 45% apamwamba kuposa masewera apakanema achikhalidwe.
Pakati pa akuluakulu omwe amagwiritsa ntchito mwayi{{0}makina otengera makina, kuchuluka kwa maulendo obwereza kunakwera ndi 15% mpaka 22%.
60% ya osewera omwe amasewera kwa mphindi zopitilira 5 amabwerera kumasewera mkati mwa masiku 14.
Deta ikuwonetsa njira yosavuta: kuthekera{{0}makina otengera omwe amakopeka kwambiri ndi osewera kuposa mawonekedwe anthawi zonse.
Akuluakulu amakhudzidwa kwambiri ndipo amawononga ndalama zambiri kuposa ana.
Chiwerengero cha anthu ndichofunika. Kutchova njuga-maseŵera a m'malo osungiramo njuga amakopeka kwambiri ndi akuluakulu kusiyana ndi masewera anthawi zonse olipira.
Zomwe zilipo panopa:
Osewera akuluakulu amakhala ndi 50% mpaka 70% ya kuchuluka kwamasewera onse.
Osewera akuluakulu amawononga pafupifupi nthawi 1.8 paulendo uliwonse kuposa osewera achichepere.
Osewera azaka zapakati pa 21 mpaka 40 ali ndi masewera obwereza kwambiri.
Malo osangalatsa a mabanja omwe akufuna kukulitsa makasitomala awo akuluakulu amadalira kwambiri makinawa chifukwa makasitomala akuluakulu amapereka ndalama zokhazikika.
Masewera obetcha ambiri amapangitsa kuti anthu azidya m'magulu
Makina ochita masewera ambiri (monga matebulo othamanga pamahatchi kapena masewera a jackpot opitilira osewera ambiri) amapeza ndalama zambiri pakanthawi kochepa.
Zambiri zamagulu:
6-Matebulo 8 a osewera amapeza ndalama zambiri kuwirikiza 3-5 kuposa makina osewera amodzi.
41% ya ndalama zonse kumapeto kwa sabata zimachokera kumagulu amagulu.
Osewera m'magulu amathera 22% mpaka 34% nthawi yochulukirapo{{2}pamakina otengera masewerawa poyerekeza ndi makina ochitira masewera anthawi zonse.
Ichi ndi chimodzi mwa zizindikiro zamphamvu kwambiri kuti kutchova juga kukukhala chokopa kwambiri.
Zochita zandalama poyerekeza ndi magulu ena amasewera a masewera
Ndalama zokwera pa phazi lalikulu
Kuchita bwino kwa malo ndikofunika kwambiri pokonzekera Family Entertainment Centers (FECs). Masewera a masewera a masewera nthawi zonse amaposa mitundu ina yambiri yamasewera malinga ndi ndalama pa sikweya imodzi.
Pazigawo zambiri:
Kuthekera-masewera otengera: $350 mpaka $650 pa sikweya phazi pamwezi.
Mtengo wowombola wokhazikika: $180-$350 pa phazi lalikulu.
Masewera a kanema oyera: $ 70- $ 150 pa phazi lalikulu.
Kusiyanaku kukufotokoza chifukwa chomwe malo{0}ocheperako amakondera makinawa.
Ndalama za mwezi uliwonse zikuwonetsa njira yokhazikika.
Makina ena amakhala pachimake kumapeto kwa sabata ndiyeno amatsika kwambiri mkati mwa sabata. Masewera amasewera, Komano, amakhala ndi kugawa kwapang'onopang'ono komanso kokhazikika kwa kasitomala chifukwa akuluakulu amasewera pafupipafupi.
Avereji ya data ya Q1-Q3:
Ndalama pamwezi pamakina: $2,800 mpaka $6,500
Kutsika kwapakati pa sabata: 18% -26% yokha
Kuthamanga kwa sabata: 40% mpaka 60%.
Kukhazikika ndi chimodzi mwazifukwa zazikulu zomwe osunga ndalama amawona kuti makinawa ndi owopsa kwambiri.
Kubwerera mwachangu pazachuma kuposa makina ambiri a FEC
Makina ambiri amasewera-amakhala pamtengo wapakati pa $5,000 ndi $11,000. Chifukwa cha kupindula kwawo kwakukulu, nthawi yobwezera imakhala yaifupi.
ROI yodziwika bwino:
Malo-omwe muli ndi magalimoto ambiri: Miyezi 3-6
Malo-apakati pa magalimoto: Miyezi 6-9
M'misika yamphamvu,-mitundu yamasewera a osewera ambiri imatha kubweza ndalama m'miyezi 2-3.
Mbiri ya ROI iyi imagwirizana ndi zomwe ogwiritsa ntchito ambiri amafunafuna akamakulitsa kapena kukonzanso ma portfolio awo amasewera.
Chifukwa chiyani akuyenera kukhala gwero lalikulu lotsatira la ndalama
Ma metric ochita nawo osewera amagwirizana ndi phindu
Kutengera ndi data yolumikizana (nthawi yagawo, maulendo obwereza, kuchuluka kwa ndalama, masewera amasewera ambiri), makinawa amakhala akuchita bwino kwambiri kuposa masewera anthawi zonse.
Ma metrics amakhalidwe a osewera:
Magawo aatali
Kutengana maganizo
Maulendo obwereza oneneratu
Kugwiritsa ntchito ndalama kwa akuluakulu
Izi zikugwirizana ndi njira yopezera ndalama yomwe malo osangalatsa a mabanja amadalira kuti{0}}akhale ndi chitukuko chokhazikika.
Amagwirizana ndi mtundu watsopano wamalonda wa FEC.
Malo amakono osangalatsa a mabanja akuyenda motere:
Nthawi yayitali yokhazikika yamakasitomala
Zosangalatsa zosakanizidwa
Machitidwe a ngongole a digito
Chiwerengero chosakanikirana cha mabanja ndi akuluakulu
Kutchova njuga-maseŵera a m'malo otchova njuga amakwanira mitundu yonseyi, makamaka m'malo oti achulukitse kuchuluka kwa anthu achikulire osatchova juga.
Ndiwowonjezera pamasewera omwe alipo, osati olowa m'malo.
Chifukwa china chachulukirachulukira kwamasewera otchova njuga nchakuti sadya ndalama zamakina ena. Amakopa magulu osiyanasiyana ogula komanso kuchuluka kwa anthu, zomwe zimapangitsa kuti pakhale ndalama zambiri m'malo mosintha ndalama zomwe zilipo kale.
Othandizira akupitiliza kunena kuti:
Kuonjezera mwayi{{0}makina otengera makinawo adachulukitsa ndalama ndi 12% mpaka 25%.
Palibe zotsatira zoyipa pazopindula za chiwombolo.
Izi zikutanthauza kuti masewera akhoza kuonjezera ndalama zonse.
Pomaliza
Kutengera ndi momwe osewera akugwiritsidwira ntchito panopa, mmene osewera akuchulukirachulukira, komanso zotsatira za ROI, masewera a masewera a masewera-akonzeka kukhala njira yopezera ndalama zambiri zamafamily entertainment centers (FECs). Masewerawa, omwe amaphatikiza zotheka, njira, ndi masewera a osewera ambiri, adapangidwa kuti azipeza ndalama zokhazikika ndikuwonjezera kusunga makasitomala. Kwa ma FEC omwe akufuna kupititsa patsogolo ndalama zanthawi yochepa-ndi kusunga makasitomala-kwanthawi yayitali, makinawa amapereka mwayi womveka bwino-woyendetsedwa ndi data.
